We want to introduce a new DNA in the European business community
This is what we would like to change:
- Ensure businesses are motivating their collaborators to add value to clients.
- Have them create a positive impact and keep them anchored in European soil.
- Ensure research is not kept hidden in journals, but aims at improving citizens’ lives.
- Foster entrepreneurship and allow more and more people to co-own and participate.
We have three categories of activities to accomplish this mission:
We want to show it can be done, by building thriving ventures that are in line with this DNA, and then getting these examples out to the world. We also want to invest in a different way, so that we start setting the scene for more impactful investment habits.