Alliance partner offering

Open up your network for us, and you can offer additional top events to your calendar — for free.

The First Tuesday International online matchmaking events, and the Tuesday Breakfast meetings are the result of team work. All our partners are co-inviting guests. That’s how we connect businesses across Europe. And, here is your chance to join us on this cause.

More international top events for free

Does your organisation have a membership network that overlaps with the target audience of the Tuesday Events? Then here is a unique barter deal for you: you can add our top events to your calendar, if you promise us to inform and invite your members to our events. In the meantime, you add us as a partner to your partnership page, and we ensure you get additional visibility in our network too.

The investment to be a Tuesday Events alliance partner for one year is €0 – yes indeed: it’s free !

Target audience

We are reaching out to the “mid-market” of the European business community:

  • The CEOs and COOs of international mid-sized companies
  • Supply and value chain managers with a European interest
  • Export managers and business development managers
  • Industrial holdings, family office representatives, and PE firms
  • Institutional stakeholders, diplomats, and government officials
  • Board members and shareholders of mid-sized companies

Concept

Here is how it works:

  • We organise several top events per year in several European cities, addressing in total over 1000 attendees per city. The main cities in 2026 are Ghent and Tallinn. As soon as we can, we will add Milan too.
  • The city events are live-broadcasted, so your members can attend from across Europe. Tip: we are ready to help you create a personalised online event for your members with welcome and intermediate Q&A from your organisation, on top of our live-stream.
  • If you are situated in the vicinity of our cities, or if you happen to visit one of our cities at the time of an event, you can participate for free in the live event, and also invite up to two guests to join the event for free°.
  • Several times a year, we organise an international online industrial matchmaking event and an international online investor matchmaking event. You can invite your members too — the match making parts of these events are not for free.
  • Once a year, we both make a blog and/or a news item announcing the partnership — and from then onwards, your calendar has several more events to talk about — before and after the events.
  • You will be mentioned in several of the invitations. Each partner will also send out mailings, and some of them might also mention your organisation as a partner. That is voluntary — we cannot enforce that.
  • Each event addresses the same base audience, and addresses the main challenges for classic industry businesses in Europe in relationship to strategy, procurement, business development, and value chain.
  • The Tuesday Events format is made for intensive top-level networking: the main stage kicks off with a broadcasted welcome, then three keynotes stimulate ultra-fast networking.

Return

This is what alliance partners get in return:

  • Your organisation’s name (or its logo) is mentioned in our main communications. You are also visible in the partner overviews.
  • In return, we ask you to mention us as a sponsor or partner in your communications. And, to add the Tuesday Events to your events calendar, and newsletters.
  • Roughly 6 weeks before every event, we gather all partners. We then review the practicalities, answer questions, and kick-off the communications.
  • As an alliance partner, you can invite all your members to join the online events for free. We help you set-up a specific online event for your organisation too.
  • You can attend every physical event with 2 staff members and they can each invite 2 participants for free to the physical events, using a voucher code.°
  • One of your staff members can welcome your guests at to the registration desk. So you can show your guests that you are really central to the event. And, they love it.
  • At the beginning of each event, all partners are joining us on stage to welcome the audience and give a very short presentation of 2 minutes.
  • We make visionary blogs and we do video interviews with your leadership, so as to include you in the Tuesday Events communications tsunami. No one will miss you …

Well, we do more. But let’s start here .. we do believe that your partnership will be very fruitful if you intend to increase your membership to include more top-level international businesses.

Want to join us?

Current alliance partners

  • Alumnivereniging van de Ingenieurs afgestudeerd aan de Universiteit Gent (AIG) – Ghent
  • Estonian Chamber of Commerce in Switzerland (ECCS) – Tallinn
  • Estonian Committee of the International Chamber of Commerce (ICC) – Tallinn
  • JCI Toompea – Tallinn
  • Ukrainian Embassy in the Republic of Estonia

(°) Remark: the guests are interviewed before the event, in order to keep a high event quality. We might decline attendance for some of your guests. Every invited guest gets free access once only. Afterwards, they are kindly requested to pay for their access or become a member of the ImpactBuilders Foundation.